EP488: Bas Wouters - Influence Online

“What I liked was helping people, making them better in influence because I knew how much it brought me.”

Bas Wouters, a successful entrepreneur, shares his journey in mastering the science of influence and persuasion. Starting in finance, he recognized the power of persuasion in sales and decided to become a certified trainer in Dr. Robert Cialdini's principles. Bas discusses a 2 system process for effective decision making. He emphasizes ethical persuasion and actionable solutions for real problems. He highlights using social proof and authority to persuade effectively.

Expert action steps:

  1. Start Understanding the science of influence.

  2. Know the systematic approach.

  3. You use this framework to everything you do in your life.

Check out Wouters’s book “Online Influence '' available on Amazon, or visit his website: https://www.onlineinfluence.com/.

Explore Cialdini institute for further learning, go to: https://cialdini.com/.

Visit eCircleAcademy.com and book a success call with Nicky to take your practice to the next level.