EP422: Sean Castrina - Three Mistakes To Avoid When Scaling Your Business
“Your tagline should either brag or promote one promise that if a customer heard what it is you do then they would chase you down for your business.”
If you understand people’s pain, then you want to create services to address those needs and improve society in the process. This is the powerful synergy of faith, entrepreneurship and capitalism. There are several avenues to success in business but some are more simple and direct than others. Serial entrepreneur, best selling author, podcaster, and business coach, Sean Castrina, is here to share his wisdom and insight into high demand businesses, where messaging and branding are essential.
Expert action steps:
Go after what’s in high demand.
Be better than the competition
Your name has to say what you do. Brag and make bold promises.
To learn more from Sean, listen to his weekly podcast, The Ten Minute Entrepreneur.
https://podcasts.apple.com/us/podcast/the-10-minute-entrepreneur/id1330004517
You can also go to SeanCastrina.com and download your free copy of 8 Unbreakable Rules For Business Startup Success.
Follow Sean on Instagram @sean.castrina https://www.instagram.com/sean.castrina/
Visit eCircleAcademy.com and book a success call with Nicky to take your practice to the next level.